“THE POWER IN DATA”
3 EPISODE EDUCATIONAL DOCUSERIES for UPS (TRAILER)
UPS came to Chorus Films to help them concept, develop, produce, create and deliver a three-episode documentary series about the importance of data to UPS and their customers in an ever-evolving digital world. Through interviews with UPS team members from all sectors of the company, footage of data’s implementation in the field, and archival footage illustrating the incredible history of logistics insights UPS has to draw-on, we see firsthand how data, analytics, and ai are empowering intelligent decision-making and incredible innovation at UPS.
Chief Technology Officer Bala Subramanian is our host, presenting often incredibly-complex concepts and breaking them down into insightful metaphors all of us can understand… and become excited about.
Director Troy Bieser, paying homage to one of his heroes in filmmaker Eroll Morris, provides an astute but familiar interview style and thematic approach that enables a diverse ensemble cast to share their knowledge and expertise in a fun, kinetic framework that entertains while it informs.


















RENAISSANCE ARUBA
ARROWHEAD