EDDIE 9V

BEG BORROW & STEAL

The inimitable Eddie 9v asked Chorus and I to help make a new single for his sophomore record Capricorn. And we jumped at it. For this single Beg Borrow and Steal, we constructed a devoted homage to German Television channel Das Erste’s music program from the 60s: Beat Club, a show Eddie grew up watching (and me too).

For the look and feel of the video, we went legit old school — DP Jordan Pilgrim even shooting in PAL. We keyed for blue with fabric. All of the zooms are in-camera. For the edit, I used delightfully obsolete effects and limited myself to only a few revisions — embracing the damn-the-torpedoes spirit of a live broadcast line-cut.

The spontaneity shows through, capturing the ramshackle rock n roll spirit of the band who in the video looks like a cross between a young Booker T and the MGs and The Velvet Underground with Nico. To say we had a gas making this, is a vast understatement.

Check out Eddie’s glowing review in Rolling Stone!